Dorota Pawlak: How blogging can help you attract more customers

How blogging can help you attract more customers

You’ve probably heard about benefits of blogging many times. Increasing online presence, reaching out to more potential customers, showcasing your writing skills… It all sounds great. But the real question is how to do it successfully? What to write about? Where to post your articles? Is your website enough? In this session you’ll learn how to find inspiration for your blog posts, how to determine your target audience and how to promote your articles. Finally, the speaker will share with you a couple of handy tips on how to use LinkedIn Publisher to reach more audience and define your potential customers.

BP17 Translation Conference Dorota Pawlak blogging session card

Dorota Pawlak

Dorota Pawlak is an English/German into Polish translator and localiser, owner of Polish Localisation and DP Translation Services. She runs online courses on website localisation and writes for her blog Beyond the Words. Dorota is also a co-organiser of All-round Translator events and workshops.

Practical details

This 20-minute talk is scheduled for Friday, 5 May, 2017, followed by a short moderated Q&A session.  You can attend this session by purchasing a 1-day or a 2-day pass to BP17.