What are the soft skills that are most wanted in a data-driven world? How can those skills be used to land and retain ideal clients? What is the secret of an effective soft sell? Whilst technological change occurs at an exponential rate, clients become keener on human contact.

In this talk I will share advice on how to make the most of those top soft skills that set your translation and/or interpreting business apart and that could earn you more prospective clients. I will show you what works best in a soft sell approach (even if you are petrified by the concept of selling). Join me to find out why a soft skills set is the new strength for emerging entrepreneurs in the digital age.