Within the translation industry, we communicate in a plethora of different and interesting ways. In other words, we talk a lot. It can be on Proz, Facebook, Twitter, LinkedIn. We want to be heard. Badly. But the methods and styles of online communication we use, by nature contain self-promotional messages.

As long as self-promotion is not pursued directly but becomes a result of constructive discourse and contribution for the benefit of our colleagues, and the industry as a whole, there can be no harm. But if our message revolves persistently around ourselves and our achievements, would this help us gain more credibility and consequently more business?

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